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Understanding Generation X

May 16, 2017 By Mark

Generation X - Marketing to the Lost Generation | MAC5 Blog

Understanding Generation X In the third installment of our Generational Marketing series, today we’re taking a deeper look into Generation X.  Often overlooked by naïve marketing types, there’s a lot more going on here than you may have heard. Many marketers consider Gen Xers to simply be book ends, if you will, to the bigger Continue Reading …

Filed Under: Blog, Generational Marketing

Marketing to Baby Boomers & Generation Jones

February 28, 2017 By Mark

Marketing to Baby Boomers & Generation Jones | MAC5 Blog

Marketing to Baby Boomers & Generation Jones In the second installment of our Generational Marketing series, today we’re taking a closer look at Baby Boomers & Generation Jones.  Wait, but aren’t they the same group you ask?  Nope.  You may be familiar with the song, The Living Years and its’ lyrics “Every generation, Blames the Continue Reading …

Filed Under: Blog, Generational Marketing Tagged With: communications, marketing

Marketing to Generations

February 7, 2017 By Mark

Marketing to Generations - Exploring Generational Marketing | MAC5 Blog

Marketing to Generations X Y Z + As a Digital Marketing agency, we handle a wide variety of clients, all with their very own niche clientele.  These individual audiences however, often vary by huge degrees from one client to the next.  Some may cater primarily to Men, while others might only want to market to Continue Reading …

Filed Under: Blog, Generational Marketing, Marketing Tagged With: communications, inbound marketing

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