Search Marketing A Tour Company Search Marketing A Tour Company. As a tour company or an excursion company, you have your work cut out for you if you want a piece of the pie in this lucrative sector. The industry has undergone a lot of changes and most of the conventional marketing strategies simply no Continue Reading …
5 Odd Google Ranking Factors
Google Ranking Factors Everyone wants to be at the top of Google search results and for some, this one task often becomes a fixation! If you’ve ever tried to improve your search rankings on Google, you probably already know that it’s not a simple task! In fact, the Google algorithm considers more than 200 factors Continue Reading …
The SEO Game – Part 1
Do you know the difference between SEO and SEM? SEO – Search Engine Optimization SEM – Search Engine Management This post came about in response to client questions on the subject of SEO or search engine optimization. Optimizing a website really consists of two separate parts, SEO and SEM. Part One – SEO is something Continue Reading …
Content Marketing and Company Blogging
Content Marketing and Company Blogging go hand in hand. Years ago we used to keep personal diaries & journals of thoughts, private notes and the latest happenings of the day. We did this simply for keepsake value and to pass down the stories as we grew older. Simple, human stories of first dates, first Continue Reading …