(Photo Credit: AMC/Ursula Coyote) Competition in Business, Rivalries and the Customer Experience Once upon a time there were two guys named Jack and Ted. This is their story. Jack and Ted worked in the same industry in the same town. It wasn’t an overly small town, but it wasn’t a big city, either and it Continue Reading …
Content Marketing and Company Blogging
Content Marketing and Company Blogging go hand in hand. Years ago we used to keep personal diaries & journals of thoughts, private notes and the latest happenings of the day. We did this simply for keepsake value and to pass down the stories as we grew older. Simple, human stories of first dates, first Continue Reading …
Posting for the sake of Posting, What?
<rant> One of the greatest gifts we’re blessed with in life is simply the ability to create something that didn’t exist before. Yet we don’t Why is that? As Marketers, we have that tendency to just copy what has gone before or jump on the bandwagon of a good thing. “Holy, they got 500 Shares Continue Reading …
Strategic Marketing – Finding your Signal in all the Noise
Social Media is everywhere – there’s no doubt on that one – and Business Owners now more than ever before need to 1) educate themselves on its power and features and then 2) make damn sure their business and brand is well represented in it. By now most of us have heard the saying that Continue Reading …
Black Tie Awards Nomination
Well, I received a very nice email earlier this morning from the Duncan Cowichan Chamber of Commerce and am very pleased or rather Stoked to announce that I’ve been nominated for a Black Tie Award in the Customer Service category ! They just made my day :) Customer Service nominees are recognized for demonstrating Continue Reading …
Setting Goals for 2014
Have you set your Business Goals for 2014? Goal setting is an important part of starting and growing any Small Business. In fact, goal setting should play a pivotal role in many different parts of a business, from starting a business, to marketing, to sales, to succession planning. Goals provide direction, motivation and a clear Continue Reading …