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Blog » Linked In Goofs…Doh!

Linked In Goofs…Doh!

September 23, 2013 By Mark

Linked In common mistakes & how to optimize Linked In profiles and LInked In Company pages to gain B2B connections, leads and promotion | www.MAC5.ca
Linked In – the Professionals social media platform – right?  Well…

Just an observation here but over the weekend, I was doing my usual scroll through #LinkedIn catching up on things (as you do…) and something really caught my eye. Looking through profiles, I was amazed at the number of obvious typos and spelling errors!

Case Study #1 :  Banker seeking new position as a BAKNER – Seriously?!

In general, when talking with clients, I’m surprised by a recurring theme 1) Many have a Linked In profile (Yay!)  2) The majority have no idea when they last checked it.  Scary folks, just plain scary and it’s not even Halloween yet!

Case Study #2 :  Successful Realtor with an Airline Engineer profile (prev. job) ??

If you view Linked In as a professional #SM platform used by many job seekers and prospective employers (as you should), then seriously, don’t you think it warrants more than a casual 5 min. glance now & then? Ask yourself this, would you send out a half-assed Resume full of typos applying for a job?  Not if you want to get the position!!

Set up as a Company…?
Linked In also offers Company pages and the ability to post updates as the Company – these are a great way for a small business to reach out for more B2B connections and for promoting new product launches etc.. Cool eh?  Okay, so let me ask you this – When was the last time you checked your Company Page ?  I rest my case, right there.

Homework: Take 15-mins this week to review your Profile – don’t be a sad Linked In Stat., Please :)

If anyone has a question or needs a hand, please Email or Call anytime.

 

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Filed Under: Blog, Blogging, Business Development, Digital Marketing, SMB, SME, Social Media Advertising, Social Networking, social-media-consulting Tagged With: business, consulting, duncan bc, mac5.ca, nanaimo, nanaimo bc, online marketing tip, social media company, victoria, victoria bc, web consulting

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About Mark

Mark is the founder of the MAC5 Digital Media Agency specializing in Websites, Social Media, SEO & Online Marketing. With over 25 years in the industry our team works holistically with select clients to improve their online presence, brand perception and marketing efforts through Digital Media.
Twitter: @MAC5WebDesign

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