Starting a Business on a Budget I was chatting with an old friend last week at one of our local coffee shops and the subject of being in business came up in our usual banter. Basically, my friend told me that he had long dreamed of working for himself but had always lacked the resources Continue Reading …
17 Marketing Ideas for Small Business
Marketing Ideas for Small Business I recently read a great article from sbinfocanada about low-cost advertising opportunities for small business and as I’m constantly posed this exact question by clients, I thought I would share some of the best points I found. Small Business, small to micro budget right? While that statement may well be Continue Reading …
Blended Media
Blended Media Blended Media …Huh? The term blended media translates into a mix of traditional print, radio, television and digital (Online) advertising strategies. Granted, they’re not a new tactic by any means and have, in fact, been around for quite a while. What they provide is a multi pronged approach to your advertising and with Continue Reading …
Social Media Classes January
Social Media Classes January In partnership with CVRD Recreation Dept. we’re pleased to announce the following Social Media Classes for January. All classes run 2hrs with lots of time for Q&A and are held at the Island Savings Centre in the evenings 7-9pm. Everyone is welcome (spots limited) and are designed as introductory courses with Continue Reading …
Posting for the sake of Posting, What?
<rant> One of the greatest gifts we’re blessed with in life is simply the ability to create something that didn’t exist before. Yet we don’t Why is that? As Marketers, we have that tendency to just copy what has gone before or jump on the bandwagon of a good thing. “Holy, they got 500 Shares Continue Reading …
Setting Goals for 2014
Have you set your Business Goals for 2014? Goal setting is an important part of starting and growing any Small Business. In fact, goal setting should play a pivotal role in many different parts of a business, from starting a business, to marketing, to sales, to succession planning. Goals provide direction, motivation and a clear Continue Reading …
Linked In Goofs…Doh!
Linked In – the Professionals social media platform – right? Well… Just an observation here but over the weekend, I was doing my usual scroll through #LinkedIn catching up on things (as you do…) and something really caught my eye. Looking through profiles, I was amazed at the number of obvious typos and spelling errors! Continue Reading …