Content Marketing and Company Blogging go hand in hand. Years ago we used to keep personal diaries & journals of thoughts, private notes and the latest happenings of the day. We did this simply for keepsake value and to pass down the stories as we grew older. Simple, human stories of first dates, first Continue Reading …
Posting for the sake of Posting, What?
<rant> One of the greatest gifts we’re blessed with in life is simply the ability to create something that didn’t exist before. Yet we don’t Why is that? As Marketers, we have that tendency to just copy what has gone before or jump on the bandwagon of a good thing. “Holy, they got 500 Shares Continue Reading …
Strategic Marketing – Finding your Signal in all the Noise
Social Media is everywhere – there’s no doubt on that one – and Business Owners now more than ever before need to 1) educate themselves on its power and features and then 2) make damn sure their business and brand is well represented in it. By now most of us have heard the saying that Continue Reading …
3 S’s of Social Media Maintenance
Props to the lovely, Lori Taylor for this great INFOGRAPHIC on Social Media Maintenance :
SeLf PrOmOtInG :)
Self Promoting Self Promotion, Publicize Me or even DIY Syndication if you will – sounds great eh? Done right, you bet it is but this one simple feature is screwed up by many, including the Pro’s. I run into clients ALL the time (yes, CAPS intended) who are “doing” Social Media – some good, some Continue Reading …
10 Quick Tips to improve Facebook reach
Great original post here by the wonderful Mari Smith from the recent Social Media Marketing World (SMMW) Conference in San Diego. Many Facebook fan page owners struggle to get more of their fans to see their posts in the news feed. On average, most Facebook page posts reach a mere 16% of fans in their Continue Reading …
The Real Reason Social Media Isn’t Working For You
We often get asked Why isn’t social media working for me? Many will blame their social media advisor and let’s face it, while a good advisor is pivotal to your overall success, they may not be the only answer. If you need help in choosing a Social Media advisor, please see our article Is your Continue Reading …