Marketing Ideas for Small Business I recently read a great article from sbinfocanada about low-cost advertising opportunities for small business and as I’m constantly posed this exact question by clients, I thought I would share some of the best points I found. Small Business, small to micro budget right? While that statement may well be Continue Reading …
Social Media Classes January
Social Media Classes January In partnership with CVRD Recreation Dept. we’re pleased to announce the following Social Media Classes for January. All classes run 2hrs with lots of time for Q&A and are held at the Island Savings Centre in the evenings 7-9pm. Everyone is welcome (spots limited) and are designed as introductory courses with Continue Reading …
5 Ways to Increase Web Traffic
5 Ways to Increase Web Traffic Advertise Duh, I know right? Online advertising programs like Pay-Per-Click (PPC) Campaigns can be the only proven “quick-fix” out there. Proven that is, if you’ve done your homework properly and are targeting your advertising dollars to the right market. Broad targeting can be a waste of money and is Continue Reading …
Planning for 2015
Photo credit: A Christmas Story (1983) Warner Bros. Setting your Business sights in 2015? Well, it’s that time of year again and as a new year rolls around, many of us find our thoughts drifting towards all the changes we’d like to see happen this year. How to make more money? How to work smarter Continue Reading …
The Story of Jack and Ted
(Photo Credit: AMC/Ursula Coyote) Competition in Business, Rivalries and the Customer Experience Once upon a time there were two guys named Jack and Ted. This is their story. Jack and Ted worked in the same industry in the same town. It wasn’t an overly small town, but it wasn’t a big city, either and it Continue Reading …
Posting for the sake of Posting, What?
<rant> One of the greatest gifts we’re blessed with in life is simply the ability to create something that didn’t exist before. Yet we don’t Why is that? As Marketers, we have that tendency to just copy what has gone before or jump on the bandwagon of a good thing. “Holy, they got 500 Shares Continue Reading …
Strategic Marketing – Finding your Signal in all the Noise
Social Media is everywhere – there’s no doubt on that one – and Business Owners now more than ever before need to 1) educate themselves on its power and features and then 2) make damn sure their business and brand is well represented in it. By now most of us have heard the saying that Continue Reading …